Franchising and Small Business is an online unit provided by Open Universities Australia in association with Griffith University. The focal point of the unit is an exploration of the two central options available to someone aspiring to open their own business. As well as understanding the distinct advantages of each, you will then gain a comprehensive understanding of the marketing, management and operational issues involved in running a small business.
After understanding the two central routes, independent and franchise, you will begin to explore legal issues and the need for rigorous market research. Following this, you will examine different financing options, how to access business advice, and how human resource management typically works in smaller organisations. Finally, you will learn about managing growth, and how to plan an exit strategy if a franchisee decides to go it alone.
Ultimately, whether you’re interested in establishing your own business, or perhaps you’d simply like to understand how one goes about it, Franchising and Small Business provides you with a comprehensive understanding of how to set up a small enterprise. Crucially, you will not only learn the formative stages of develop, but also how to manage growth and ensure success as the potential of the business comes to fruition.
There are no prerequisites for this unit; however, level 3 units assume a moderate level of prior knowledge in this area.
Areas of study
In this Franchising and Small Business unit, the topics you will study include:
Options for going into business
Small business: definition and characteristics
Franchising: definition and characteristics
Legal issues: including franchise disclosure, agreements and fees
Understanding due-diligence and market research
Financing new and growing ventures
Accessing business advice and assistance
Marketing: including franchisee support and marketing funds
Operations management: including site and territory considerations
Human resource issues in new and small firms: including managing staff
Financial information: including budgets, cash flow and on-going franchise costs
Managing growth and transition: including planning to exit
This unit is a core requirement in the following course:
Bachelor of Business, Griffith University
Content may also be relevant to other courses, and could qualify you for Recognition of Prior Learning (RPL) for a course offered by another institution.
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Want more information about this unit? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.
There's plenty of support on offer for OUA students. Find out more.
Taking Franchises and Small Business will provide you with the knowledge and the confidence to create your own venture – whether as a franchisee or an independent. That being said, even if you are not sure you’re ready to set up on your own, successfully completing a unit such as this shows employers you are business-minded, and possess an entrepreneurial streak that could profit their organisation.
How else will I benefit from this unit?
Upon successful completion of this unit you will receive credit for competencies in Franchising and Small Business from Griffith University.
Studying online means you can study where you want, at your own pace.
Gain industry-relevant skills and transferrable knowledge.
Government financial support through FEE-HELP or HECS-HELP may be available.
Studying single units allows you the flexibility to work towards a qualification at your own pace.
Receive Recognition of Prior Learning (RPL) for this unit across a number of OUA's full degree programs.
Get more information
Want more information about the career benefits of this unit? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.
If you are an Australian citizen, you may be eligible to receive a government HECS-HELP or FEE-HELP loan, meaning you can defer payment of your fees.
Get more information
Want more information about financial and student support? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.
You may be eligible to receive HECS-HELP or FEE-HELP for this course!
This course can be paid for through the HECS-HELP or FEE-HELP government loan schemes. If you are an Australian citizen or hold a permanent humanitarian visa, this means you don’t need to pay upfront.
Instead, the Australian government will pay your course fees on your behalf. You’ll begin repaying your loan through the tax system once you start earning more than the minimum threshold of $54,869 (2016-17 income year).
For two decades, Open Universities Australia (OUA) has partnered with leading Australian educators to make tertiary-level courses easier to access for people, no matter their background, their work status or their other life commitments. OUA has built up their reputation by making education more flexible, easier to tailor and available almost entirely online.
OUA's devotion to online education remains to this day, but where they once focused on higher education, today they offer the broadest set of post-secondary education and training programs in Australia.
Open Universities Australia offers a range of administrative and student support options. As a student of OUA you will have access to four hours of free expert tutoring support for each unit undertaken through the tutoring service SMARTHINKING. This on-demand service allows you to get fast, detailed feedback on your assignment drafts and gives you access to your tutor in real time.
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