Certificate in Public Relations and Events Management

Qualification: Short Course
Study mode: Online
Duration: Approx 360 hours
Start date: Anytime – start today!
Awarded by: Open Colleges (RTO 90796)

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About this course

Studying this Certificate in Public Relations and Events Management online through Open Colleges will give you the skills to work successfully in the media industry.

Upon completion of this course you will gain an understanding of the public relations world, including ethical codes, media relations, campaign management and press releases. You will learn how to conduct client consultations and write media releases for different mediums including print, TV and radio.

You will also gain a thorough education in event planning, publicity and promotion to deliver effective PR.

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Eligibility

To be eligible for this course you need to meet the basic English language requirements.

Areas of study

The subjects you’ll study in this online PR course include:

  • Successful studying
  • The world of public relations
  • Developing successful publicity and promotional ideas
  • Two important aspects of modern public relations: ethics and opportunities
  • Media relations: The media kit and the EPK
  • The PR campaign and event management
  • Publicity and promotional material: production, design and publishing
  • Advanced public relations and event management skills part A
  • Promotional photography and the portfolio
  • Radio and television publicity and promotions interviewing
  • Advanced public relations and event management skills part B
  • The business of marketing, marketing mix
  • Putting all your PR skills together
  • Your PR consulting business: research, law & ethics

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Want more information about this course? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.

This course is delivered by Open Colleges, RTO Code: 90796

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How will this course advance my career?

PR practitioners and event managers are critical to the development and endorsement of a client’s reputation and image in the eyes of the public. This online course will provide you with the education and training to establish yourself as a successful player in the PR industry.

You will learn about crisis management and industry know-how that will give you the power to think on your feet and overcome threatening challenges. This course will also teach you to recognise opportunities and avenues to gain recognition and expertise.

How else will I benefit from this certificate?

  • Upon completion of this course you will be awarded a Certificate in Public Relations and Events Management.
  • You will become a sought-after professional in this dynamic industry.
  • Flexible study: studying by correspondence means you study on your terms – at a time and place that suits you.

Get more information

Want more information about the career benefits of this course? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.

This course is delivered by Open Colleges, RTO Code: 90796

Get more information

Want more information about financial and student support? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.

This course is delivered by Open Colleges, RTO Code: 90796

RTO 90796
Open Colleges is one of the largest private education providers in Australia. It offers a wide variety of courses, from leisure courses to vocational and higher education courses, many of which are government-accredited and employer-recognised. Most courses are delivered online or via blended learning, allowing you to work at your own pace and around your own schedule. Studying with Open Colleges is perfect for people with busy lifestyles, and those wishing to work and learn for themselves.
As a student of Open Colleges, you will have access to a range of student and administrative support options. Your course trainers are available via email, messaging and through your online course forums in OpenSpace. You will also have access to help with study skills such as time management, essay writing and referencing.

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Get more information

Want more information about the career benefits of this course?
Fill out the enquiry form to the right and a study consultant will contact you with the details you need.

And get a free course guide

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