Marketing Courses

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Digital and Social Media Marketing Course unit

Learn how to market a business online with this online unit of study in Digital and Social Media Marketing from Griffith University.


Anyone can apply and learn the techniques and ideas behind a successful eMarketing strategy. You'll gain an understanding of creating a brand and social media presence in the digital world.


1800 063 523

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Open Universities Australia

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Online

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HECS-HELP

FEE-HELP

Bachelor of Business (Marketing)

This online marketing course by APM at Torrens University will give you a thorough understanding of the role and responsibility of marketing in the contemporary business environment.


Upon completion of this degree, you will have the specialist skills and comprehensive knowledge to succeed in the highly competitive marketing industry. In just two years of full-time study, you will qualify for marketing positions such as marketing manager, product manager and channel manager.


SEEK Learning (Agent)

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On Campus

Blended

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FEE-HELP

Upfront payment

Diploma of Marketing and Communication BSB52415

Study this online Diploma of Marketing and Communication (BSB52415) course to gain a comprehensive grounding in the principles of marketing research, evaluation and management.



Upon completion of this diploma, you will have obtained the theoretical skill set necessary to pursue middle and senior management roles in marketing.


1800 647 512

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8:30am - 5:30pm AEST Monday - Friday

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Upskilled

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Online

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VET FEE-HELP

Course guide

Free download

Bachelor of Applied Business (Marketing)

Want to grow brands? Learn to build profitable relationships with customers with this online Bachelor of Applied Business (Marketing) degree.


Offered through the University of Canberra, this course will give you the communication tools you need to cut through in the digital economy.


Ducere

Study mode

Online

Payment options

HECS-HELP

Course guide

Free download

Diploma of Marketing BSB51215

The online Diploma of Marketing (BSB51215) program through OTEN will teach you everything you need to kick-start your career in sales and marketing.


Upon completion of this course you will have the qualifications and skills to launch your marketing career and work in entry-level marketing roles. This program is also ideal for anyone already in the marketing industry looking to formalise their experience and take on senior management roles.


SEEK Learning (Agent)

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Online

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VET FEE-HELP

Payment plan

Upfront payment

Diploma of Marketing BSB51215

You will learn to understand today’s consumers and know how to reach them with this online Diploma of Marketing (BSB51215) course.



Marketing skills are universal and this online course will qualify you to devise and manage effective campaigns.


Careers Australia

Study mode

Online

Payment options

VET FEE-HELP

Upfront payment

Bachelor of Business (Marketing)

The Bachelor of Business (Marketing) offered by Swinburne Online fulfils the educational requirements for recognition as a Certified Practising Marketer and gives you the knowledge and skills to forge a successful career in marketing.


With the skills and knowledge you develop in this business and marketing degree, you’ll have the tools and training to build a brand and bring success to any organisation. Upon graduation you will be eligible to work in business promotion in virtually any industry – in public relations, market research, advertising, services marketing and brand management.


SEEK Learning (Agent)

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Online

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HECS-HELP

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Advanced Diploma of Marketing BSB60515

This online Advanced Diploma of Marketing (BSB60515) course will supplement your professional experience and enhance your opportunities for career progression.


Upon completion of this advanced marketing diploma, you will possess the skills and training to lead marketing teams and take responsibility for the design, execution and analysis of marketing programs.


Martin

Study mode

Online

On Campus

Payment options

VET FEE-HELP

Payment plan

Upfront payment

Advanced Diploma of Marketing BSB60515

The online Advanced Diploma of Marketing (BSB60515) course from OTEN is ideal for anyone looking to formalise their knowledge and skills and take on more senior marketing roles.


Upon completion of this advanced marketing diploma, you will have the skills and training to lead marketing teams and take responsibility for the design, execution and analysis of marketing programs. Combined with relevant work experience, you’ll qualify for senior roles such as marketing manager, product manager and brand manager.


SEEK Learning (Agent)

Study mode

Online

Payment options

VET FEE-HELP

Payment plan

Upfront payment

Bachelor of Business (Marketing)

This online Bachelor of Business (Marketing) course will provide you with the industry fundamentals necessary for a variety of roles in marketing.


Upon completion of this degree, you will be able to supplement your understanding of marketing principles with a more generalist overview of business practices.


Martin

Study mode

Online

On Campus

Payment options

FEE-HELP

Payment plan

Upfront payment

Course guide

Free download

Advanced Diploma of Marketing & Diploma of Marketing BSB60515 & BSB51215

This online Advanced Diploma of Marketing & Diploma of Marketing (BSB60515 & BSB51215) course from Martin will accelerate your career as a marketing professional, and help you stay ahead of the game.


By completing the course you’ll gain a firm understanding of marketing fundamentals, and what it takes to make a product shine in today’s market.


Martin

Study mode

Online

On Campus

Payment options

VET FEE-HELP

Payment plan

Upfront payment

Introduction to Marketing Course unit

Learn how to develop effective and innovative marketing solutions with this online Introduction to Marketing unit from Griffith University.


The unit acts as a great starting point to help you wrap your head around marketing strategies and processes.


1800 063 523

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Monday to Friday: 8am - late
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Open Universities Australia

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Online

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HECS-HELP

FEE-HELP

International Marketing Course unit

Advance your understanding of corporate strategy and transnational marketing with this online unit in International Marketing from Swinburne University.


Learn how to identify and analyse potential markets and how to successfully introduce an organisation or product into a new location.


1800 063 523

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Monday to Friday: 8am - late
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All times in Australian Eastern Standard or Daylight Time

Open Universities Australia

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Online

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HECS-HELP

FEE-HELP

Certificate IV in Marketing specialising in Customer Service BSB41307

The Certificate IV in Marketing specialising in Customer Service online course provides you with the training to launch your marketing career with a focus on customer service.


Some of the roles that you can pursue with this qualification include direct marketing officer, marketing research assistant, marketing coordinator or marketing officer.


Open Colleges

Study mode

Online

Payment options

Course guide

Free download

Advanced Diploma of Marketing BSB60515

Study the online Advanced Diploma of Marketing (BSB60515) course and gain the skills required to effectively manage a marketing team.



Upon completion of this course, you will be able to competently design, implement and analyse a range of marketing activities within an organisation.


1800 647 512

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Standard Hours

8:30am - 5:30pm AEST Monday - Friday

All times in Australian Eastern Standard or Daylight Time

Upskilled

Study mode

Online

Payment options

VET FEE-HELP

Course guide

Free download

Advertising Issues: Regulation, Ethics and Cultural Considerations Course unit

Advertising Issues: Regulation, Ethics and Cultural Considerations is an online unit offered by Swinburne University that provides students insight into the ethical and legal issues that should be considered by advertisers.


The unit covers explores the cultural differences found across advertising, the ethical issues of political advertising and the social responsibilities of the industry.


1800 063 523

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Standard Hours

Monday to Friday: 8am - late
Saturday and Sunday: 9am - 5pm

All times in Australian Eastern Standard or Daylight Time

Open Universities Australia

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Online

Payment options

HECS-HELP

FEE-HELP

Advertising Management and Campaigns Project Course unit

During the Advertising Management and Campaigns Project unit, you will enhance your ability to develop, execute and evaluate advertising campaigns.


This online unit is delivered by Swinburne University and includes working on an advertising project for a real client.


1800 063 523

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Standard Hours

Monday to Friday: 8am - late
Saturday and Sunday: 9am - 5pm

All times in Australian Eastern Standard or Daylight Time

Open Universities Australia

Study mode

Online

Payment options

HECS-HELP

FEE-HELP

Advertising Media Planning and Purchasing Course unit

Advertising Media Planning and Purchasing is an online unit provided by Swinburne University that covers the fundamentals of media buying or planning.


By studying this unit you will learn to ascertain a client’s marketing goals, create a tailored media plan, and evaluate its performance.


1800 063 523

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Standard Hours

Monday to Friday: 8am - late
Saturday and Sunday: 9am - 5pm

All times in Australian Eastern Standard or Daylight Time

Open Universities Australia

Study mode

Online

Payment options

HECS-HELP

FEE-HELP

Advertising Theory and Practice Course unit

This online unit offered by RMIT explores the theoretical underpinnings of advertising.


Students will explore several areas of advertising theory and practice, including consumer behaviour and communications strategy.


1800 063 523

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Standard Hours

Monday to Friday: 8am - late
Saturday and Sunday: 9am - 5pm

All times in Australian Eastern Standard or Daylight Time

Open Universities Australia

Study mode

Online

Payment options

FEE-HELP

Certificate III in Customer Engagement BSB30215

The Certificate III in Customer Engagement (BSB30215) online course provides the training to launch your career as a customer service representative.



This customer contact online course will give you key skills that you can use to launch your customer service career. You will have the training to qualify for roles such as customer contact agent or operator, customer service representative or telesales representative.


1800 647 512

View operating hours

Standard Hours

8:30am - 5:30pm AEST Monday - Friday

All times in Australian Eastern Standard or Daylight Time

Upskilled

Study mode

Online

Payment options

Payment plan

Upfront payment

Course guide

Free download

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About Marketing

You make purchasing decisions every day but do you know what motivates you to make them? Marketers do. Marketing is the driving force behind the selling of products and services. By studying an online course in marketing, you will become an expert in consumer behaviour and be able to influence sales for your business.

Marketers adhere to the four Ps of selling: product, price, place and promotion. This is referred to as the ‘marketing mix’ and is just one of the things you will cover in one of our comprehensive marketing courses.

Marketing is a complex business, and many marketing courses cover related topics such as business fundamentals (applied finance, economics and business law), as well as specific industry-relevant topics like service marketing, digital marketing, audience research, B2B marketing and advertising.

For more online, on-campus and short courses in marketing, visit StudySelect.

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Looking for Marketing opportunities in Australia?

There are currently 34,158 Marketing job openings in Australia*. The average salary for a Marketing job in Australia is $82,027.

The Australian Government Department of Employment estimates a projected employment growth to 2018 of 88,700 jobs for the Marketing industry in Australia.

Gaining a Marketing qualification will significantly increase your career prospects for Marketing jobs in Australia. Studying an online course with an accredited Australian provider gives you the flexibility you need to study at your own pace.

Education in Australia

  • The percentage of people employed in Australia with a bachelor's degree or higher qualification: 29%
  • The percentage of people employed in Australia with a cert III or higher VET qualification: 31%
  • The percentage of people employed in Australia without a post-school qualification: 36%

Employment in the Marketing industry in Australia

Australia has a population of 23,625,031, with a total of 11,645,500 people currently employed. The average job seeker age for Australia is 37 years and the current unemployment rate sits at 5.7%. Part-time workers make up 46% of the workforce in Australia.

Over 1,000 accredited online courses from leading Australian universities, TAFEs and colleges

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