Self-paced; complete within 6 months
Anytime – start today!
You will be redirected to the ADMA IQ website to complete your enrolment.
In this short course, we'll examine the fundamentals of analytics, exploring the tools and their most appropriate use. You'll discover how to draw insights from analytics, enabling you to predict emerging trends. During this engaging online course, you'll explore the fundamentals of analytics, ensuring you develop a solid understanding of the process. Through interactive theoretical practices, you'll look at the appropriateness of tools and skills to specific analytics challenges. Relevant case studies will also be provided.
There are no formal entry requirements for this course, so anyone can apply! This is a foundational course and is ideally suited to advertising and marketing professionals who may be employed as:
In this analytics fundamentals module you will learn about:
Upon successful completion of this course, you will receive a certificate of completion in Analytics Fundamentals from the Association for Data-driven Marketing & Advertising (ADMA). You will learn to competently:
Curious about where a career in marketing could take you? Potential job outcomes may include:
The price of this course is:
Upfront credit card payment is required at the time of enrolment.
Want more information about the career benefits of this course?
Fill out the enquiry form to the right and a study consultant will contact you with the details you need.