Diploma of Marketing (BSB51215)

Qualification: Diploma
Course Code: BSB51215
Study mode: Online
Payment options: VET FEE-HELP may be available
Payment plan
Upfront payment
Duration: Up to 24 months
Start date: Enquire now for upcoming start dates
Awarded by: Conwal and Associates Pty Ltd trading as Conwal Institute (RTO 31190)
This course meets Nationally Recognised Training standards. It is listed on the Australian government's National Register for Vocational Education and Training (VET). Studying this course leads to a qualification that's recognised throughout Australia, and lets employers know that you have the right skills for the job.

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Monday to Friday: 8:30am – 6pm AEST

About this course

This online BSB51215 - Diploma of Marketing course will assist you in developing your understanding of the marketing industry, allowing you to gain a professional advantage with the contemporary curriculum explored in this course.

You will be able to identify trends, target your marketing strategies, conduct effective market research, design and launch a marketing campaign and manage a project budget - skills that are necessary for any successful marketing manager. Delivered online by Conwal Institute, this course allows you to maintain a flexible study schedule and learn at your own pace, ensuring you have time to consolidate the knowledge you gain before moving on.


There are no formal entry requirements for this course, however applicants will be required to complete a language literacy and numeracy task to ensure this course is suitable.

Areas of study

In this marketing course, the units of competency you may study include:

  • BSBMKG501 - Identify and evaluate marketing opportunities
  • BSBMKG502 - Establish and adjust the marketing mix
  • BSBMKG506 - Plan market research
  • BSBMKG507 - Interpret market trends and development
  • BSBMKG510 - Plan e-marketing communications
  • BSBWRT501 - Write persuasive copy
  • BSBMKG514 - Implement and monitor marketing activities
  • BSBCMM401 - Make a presentation

See where a VET FEE-HELP loan can take you.

Upon successful completion of this qualification you will be issued with a nationally recognised certificate for BSB51215 - Diploma of Marketing by Conwal and Associates (RTO 31190) trading as Conwal Institute. As marketing becomes more important to an organisation's operations, there has been a greater demand for marketers backed by accredited qualifications such as this Diploma of Marketing. With this qualification, you will have a competitive advantage when applying for employment in the marketing industry as it demonstrates you have up-to-date knowledge of marketing best practice.

Finance options

If you are an Australian citizen you may be eligible to receive VET FEE-HELP for this program, meaning you can defer payment of your course fees.

The current price of this course is $13,600.

Alternatively, payment plans are available.

You will be provided with the opportunity to withdraw without payment, if you decide that this course isn't right for you.

You may be eligible to receive VET FEE-HELP for this course!

This course can be paid for through the VET FEE-HELP government loan scheme. If you are an Australian citizen or hold a permanent humanitarian visa, this means you don’t need to pay upfront.

Instead, the Australian government will pay your course fees on your behalf. You’ll begin repaying your loan through the tax system once you start earning more than the minimum threshold of $54,869 (2016-17 income year).

Find out more about government study loans here.
RTO 31190
Focused on providing interactive and engaging courses, Conwal Institute has a wealth of experience in the online learning space. With over 70 nationally recognised qualifications, Conwal students have access to an intuitive social learning platform, and hundreds of video courses. Partnering up with a number of universities, Conwal also offers their students the chance to progress to a university degree with up to 1.5 years’ credit.
Committed to excellence in education, Conwal Institute offers students a tailored learning experience and a variety of employment outcomes. Students are offered support and training from industry professionals with at least 5 years’ practical experience and free access to hundreds of video courses to enhance their learning experience. As a student of Conwal you have ongoing student support via email, phone or live chat, and be able to engage with your fellow students and tutors through Conwal’s interactive social learning platform.

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Get more information

Want more information about the career benefits of this course?
Fill out the enquiry form to the right and a study consultant will contact you with the details you need.

And get a free course guide

FREE CALL 1800 605 794

Monday to Friday: 8:30am – 6pm AEST

Over 1,000 accredited online courses from leading Australian universities, TAFEs and colleges