This course meets Nationally Recognised Training standards. It is listed on the Australian government's National Register for Vocational Education and Training (VET).
Studying this course leads to a qualification that's recognised throughout Australia, and lets employers know that you have the right skills for the job.
This online Diploma of Marketing and Communication (BSB52415) from Upskilled will provide you with the knowledge and training required to become an effective marketing professional. Students will be guided through an industry-focused program that teaches skills in a range of marketing functions, including identifying and evaluating marketing opportunities, managing the marketing mix, conducting market research and planning e-marketing communications.
The course is best suited to those who have already worked within a managerial role for at least 12 months, who are looking to formalise and advance their training.
There are no formal prerequisites for this qualification.
Areas of study
In this marketing course, the units of competency you will study include:
BSBMKG507 - Interpret market trends and developments
BSBMKG509 - Implement and monitor direct marketing activities
BSBMKG510 - Plan e-marketing communications
BSBMKG514 - Implement and monitor marketing activities
BSBMKG508 - Plan direct marketing activities
BSBMKG506 - Plan market research
BSBMKG501 - Identify and evaluate marketing opportunities
BSBMKG502 - Establish and adjust the marketing mix
Upskilled may make changes to this course from time to time to reflect changes introduced to the relevant Training Package or meet other regulatory requirements.
RTO 40374 Upskilled is a leading Registered Training Organisation (RTO) that delivers innovative, effective and efficient vocational education, training and short courses for working professionals, job seekers and school leavers. As one of the largest RTOs in Australia, Upskilled partners with businesses and career-minded individuals to achieve amazing outcomes. Choose from over 100 qualifications across more than 20 disciplines and start chasing your dream career today. With Upskilled, you're qualifying for tomorrow!
As a student of Upskilled you will have access to continued support, advice and guidance from your online trainer via phone or email. Your trainer will give you valuable feedback on your assessments and help you with your course material. Additional support with your study is also available during out-of-work hours via phone or Skype.
Get more information
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