Self-paced; complete within 6 months
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Using predictive analytics, discover how you can forecast, model and optimise data to create opportunities and prevent loss. Looking at predictive analytics in marketing, this online course includes relevant examples of datasets, the challenges faced, and how to interpret results.
This is an advanced course, and it is recommended that students have at least three years of experience in the field, along with a solid understanding of analytics.
In this Practical Predictive Analytics course the units you will cover include:
Upon successful completion of this course, you will receive a certificate of completion in Practical Predictive Analytics from the Association for Data-driven Marketing & Advertising (ADMA). You will learn to competently:
Curious about where a career in marketing could take you? Potential job outcomes may include:
The price of this course is:
Upfront credit card payment is required at the time of enrolment.
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