Bachelor of Business (Sports Management)

Qualification: Bachelor's Degree
Study mode: Online
Payment options: HECS-HELP may be available
Upfront payment
Duration: Self-paced; 2-9 years
Start date: Three intakes per year – enquire now for upcoming start dates
Awarded by: Swinburne Online (RTO 3059)

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About this course

This Bachelor of Business (Sports Management) course offered by Swinburne Online through SEEK Learning will equip you with the business management skills to succeed in the sports management industry.

Studying this sport management course, you will gain solid business skills in marketing, managing and communication.

You will learn how to manage a sporting facility, provider leadership to a sporting organisation, work within sport-specific laws and market a sporting club, facility or event.


To be eligible to enrol in this course, you must be a citizen or permanent resident in Australia or New Zealand meet the following entry requirements:

  • Have successfully completed the Victorian Certificate of Education (VCE) or equivalent with a minimum score of 25 in English, and the associated minimum ATAR; OR
  • Hold a certificate IV qualification or above; OR
  • Provide documentation demonstrating you have at least 4 years of experience in a related field; OR
  • Have successfully completed the Special Tertiary Admissions Test (STAT)

Areas of study

In this sports management course, the subjects you will study include:

  • Learning and communicating online
  • Sports marketing
  • Sports/advertising/media
  • Events management
  • Governance of sports law
  • Contemporary issues in entrepreneurship and innovation
  • Introduction to business law
  • Business and society
  • Industry consulting project
  • Introduction to sports business management
  • Microeconomics
  • Introduction to management
  • Sports clubs and facilities management
  • Financial information for decision making
  • Introduction to business information systems
  • Fundamentals of marketing
  • Integrative business practice

You will also need to study 8 electives to complete this course.

Not sure which course is right for you? Find out how a SEEK Learning Study Consultant can help you.

Upon successful completion of this course you will receive a nationally recognised, accredited Bachelor of Business (Sports Management) from Swinburne University.

This will provide you with the skills and qualifications to find work in:

  • Sports administration
  • Sponsorship and marketing
  • Sporting and health clubs
  • Event management
  • Government planning

Finance options

You may be eligible to receive HECS-HELP, meaning you can defer payment of your course fees. Alternatively, you may pay for this course upfront via credit card or bank transfer.

You may be eligible to receive HECS-HELP for this course!

This course can be paid for through the HECS-HELP government loan scheme. If you are an Australian citizen or hold a permanent humanitarian visa, this means you don’t need to pay upfront.

Instead, the Australian government will pay your course fees on your behalf. You’ll begin repaying your loan through the tax system once you start earning more than the minimum threshold of $54,869 (2016-17 income year).

Find out more about government study loans here.
SEEK Learning offers a vast selection of tertiary and vocational courses through some of Australia’s leading education providers. You can study an accredited TAFE, university and IT course, as well as customised training packages, from recognised course providers. With flexible study and finance options and many courses available through correspondence and online studies, you can gain any number of career-boosting qualifications at your convenience with SEEK Learning.
As a student of Swinburne Online through SEEK Learning, your studies will be supported by online communication with tutors and other students through discussion boards, chat sessions, email and blogs. Swinburne Online offers an excellent tutor–student ratio and you will receive regular feedback and guidance from eLearning Advisors.

Swinburne Online’s student liaison officers are available by email and phone 7 days a week to respond to any queries or concerns you may have about your studies. They can also provide information on admissions, enrolment and re-enrolment, course advice, policies and regulations, academic assessments and any technical issues you may experience.

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