How to Become an Advertising Executive(2 courses)
What do I need to study to become an Advertising Executive?
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Definition of Advertising Executive
Advertising Executives serve as the liaison between their agency or department and itâ€™s clients, working to understand and appreciate the clientâ€™s business and their marketing objectives, while ensuring satisfaction with the results.
An Advertising Executive will spend time negotiating with potential clients, presenting ideas, closing sales deals and buying and selling advertising space across many mediums such as newspapers, websites, television and radio broadcasts.
While they donâ€™t typically write, Advertising Executives are often responsible for deciding the core message of a campaign and are involved in all aspects of advertising, from marketing and research to sales and account management.
An Advertising Executive analyses data gleaned from market research in order to determine the best approach to an advertising campaign and represents the clientâ€™s voice, providing clear direction to the marketing and advertising teams in order to meet the specific needs and objectives of each client.
Career Outlook for Advertising Executive
The average age of people working as is with of them being male. of are employed full-time and they typically work around hours per week.
Unemployment is and, with A Bachelor Degree or higher, the average Community Worker can earn around . In 2015 there were working and the future growth of the profession is predicted to be , with numbers around in 2020.