How to Become a Product Manager(12 courses)
What do I need to study to become a Product Manager?
Displaying 12 of 12 courses
Definition of Product Manager
A Product Manager holds overall responsibility for conceiving, researching and developing new merchandise, software and other goods aimed at increasing a companyâ€™s profits and market presence. They are typically thought of as the intersection between technology, business and user experience; creating strategies, determining the value and defining the purpose of a product.
Product Managers evaluate market trends, identify intended demographics and monitor competition. Considering factors such as the companyâ€™s business model and consumer opinion, the Product Manager determines what features are needed to ensure that the final product meets the needs of the end-user.
Once they have created a blueprint and strategy, the Product Manager must communicate their product vision and value to everyone from executives and senior management to the development and marketing teams. They ensure cohesion across all aspects of product strategy and execution, from research and engineering to sales and marketing.
Career Outlook for Product Manager
The average age of people working as is with of them being male. of are employed full-time and they typically work around hours per week.
Unemployment is and, with A Bachelor Degree or higher, the average Community Worker can earn around . In 2015 there were working and the future growth of the profession is predicted to be , with numbers around in 2020.