Diploma of Social Media Marketing

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  • Qualification:
  • Study mode:
  • Payment options:
    Payment plan
    Upfront payment
  • Duration:
    12 months self-paced
  • Start date:
    Any time – start now!
  • Awarded by:
    Monarch Institute (RTO 22530)
  • Location:
  • Career Outcomes:
    Digital Marketing Manager | Social Media Manager | Digital Marketer | Social Media Strategist | Social Media Officer | View All

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Course Rundown

Build practical skills for a growing creative industry with this stand-out Diploma of Social Media Marketing (10118NAT) course. 

Time spend on social media has tripled in the last five years, and business are recognising that a strong social media presence isn’t optional anymore: it’s imperative. With this practical qualification, you’ll build the skills and knowledge required to stand out in the competitive and growing profession of social media management. 

A dynamic, flexible course taught by industry leaders in a self-paced online environment, this tailored qualification ensures you’re learning industry-approved skills and knowledge, and will graduate with an in-demand and relevant qualification. You’ll study marketing strategy, auditing and management, and graduate with the tools required to help businesses succeed.

If you’re seeking creative work in a fast-paced, people-focused industry, this course could be your first step. 



There are no formal prerequisites for this course. 

In this social media marketing course, the subjects you may study include:

  • SMMBCM501A – Plan, implement and manage blog and content marketing
  • SMMMSM502A – Plan, implement and manage mainstream social media marketing strategies
  • SMMMSM503A – Plan, implement and manage niche social media marketing strategies
  • SMMBPB504A – Establish and build a strong personal brand in social media
  • SMMEMS505A – Plan, implement and manage email marketing
  • BSBMKG502 – Establish and adjust the marketing mix
  • BSBMKG507 – Interpret market trends and developments
  • BSBMKG515 – Conduct a marketing audit

Monarch Institute specialises in providing innovative, engaging courses with a focus getting you ready to work in the real world. Courses are designed by industry experts and delivered by professionals who continue to lead in their fields.

Monarch Institute has trained over 10,000 students across a range of nationally recognised and accredited courses. With Monarch, you’ll benefit from direct trainer support and trainers with the latest industry experience, and are available whenever you need them.

Students graduate with a distinct competitive advantage because respected employers help shape the courses. The four largest employers of Monarch graduates are the Commonwealth Bank, NAB, Deloitte and the ANZ Bank.

With Monarch Institute, you’ll get a different experience. You'll get the skills that employers really want, flexibility to study in a style to suit you, and unrivalled support that is delivered with care.

Monarch Institute prides itself on encouraging and supporting students to meet their educational goals. Whether you choose to study in the classroom or online, you will be supported by a range of professionals who are committed to helping you succeed. All course materials have been designed with access and equity issues in mind, and assessment techniques reflect the needs of multiple learning styles.

Monarch provides an array of services for students, including personal, educational and vocational counselling services; disability assistance; language, literacy and numeracy assistance; and student welfare and guidance services. It also offers services for Aboriginal or Torres Strait Islander students and students with disabilities or special needs in order to support them in meeting their learning goals.

Where Will It Lead Me?

Upon successful completion of this course, you will receive a Diploma of Social Media Marketing (10118NAT) from Monarch Institute. 

This qualification will enable you to seek employment in the exciting and varied world of digital marketing. You may choose to work in social media or content marketing, in branding, in advertising, or as a marketing manager. 

This course may act as a pathway to further study and subjects may be credited towards university study. 

Curious about where a career in social media marketing could take you? Potential job outcomes may include:

How Much Will It Cost?

 Monarch Institute offers two easy payment alternatives:

Pay upfront and save! 
Pay for your qualification upfront to receive a substantial discount. Total online course cost: $4,000

Payment plan

Pay $169.23 per week, paid over 26 weeks (total $4,400) with you Mastercard or Visa.

Government funding is also available to residents of Victoria. Enquire now to find out if you're eligible.

For more information
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