Take the first step towards a global career in the dynamic tourism industry with this hands-on Diploma of Business (Tourism Management) course.
Designed for students seeking an introduction to tourism, this qualification covers key foundation aspects of tourism business and management, including tourism marketing and strategy, economics, tourism leadership, tourist experience, and business sustainability.
With a focus on innovation and future-thinking, this course is designed to challenge the next generation of tourism leaders, and will help you develop the skills, experience, knowledge and personal abilities required to thrive in the challenging and exciting global tourism industry.
Including work experience placements and on-the-job-learning, this course ensures students graduate workplace-ready and with the experience required to stand out and succeed in this dynamic and competitive industry.
If you’re seeking a rewarding, exciting and people-focused career, this course may be your first career step.
To be eligible to study this course, applicants must meet the following entry requirements:
- Year 12 or equivalent; OR
- Demonstrated ability to undertake study at this level, comprising relevant work experience or formal or informal study or written submission to demonstrate reasonable prospect of success.
For international students, English language proficiency to equivalent IELTS 5.5 (academic) with no skills band less than 5 is also required.
What You’ll Learn
In this tourism course, the subjects you may study include:
- The tourist experience
- Place, culture and destination management
- Customer experience management
- Introduction to tourism, hospitality and events
- Marketing fundamentals
- Understanding people and organisations
- Business communications
- Introduction to event, risk and compliance
- Human resource management
- Front office operations
- Exploring gastronomy
- Introduction to PR writing
- Consumer behaviour
- Integrated marketing communications
- Sports marketing
- Introduction to sport management
- Understanding public relations
- Build your personal brand
- Understanding advertising
Why study with William Blue College of Hospitality Management at Torrens University?
For more than 20 years, William Blue College of Hospitality Management has been at the forefront of hospitality, event and tourism management education in Australia!
With courses designed in consultation with industry professionals and a focus on practical industry training, William Blue has a proven track record of producing highly qualified and sought-after graduates with the skills to get ahead.
As partners of Torrens University Australia (part of Laureate International Universities) you’ll be automatically connected with over 70 international education providers. Enjoy the many benefits of learning at a dedicated, industry-recognised hospitality college, focussed on helping you excel your career!
The student services team at William Blue take the needs of their students seriously and are dedicated to making your learning experience a positive one!
While studying at William Blue you’ll have access to an academic support team who’ll be on hand for anytime you feel overwhelmed, and need helpful tips around exam prep, studying, time management and more. They also provide a free and confidential counselling service via phone, Skype or face-to-face.
Connect with people in the field as soon as you start at William Blue! Their Industry Advisor team will help you link with the right people in your field as well as assist you with your CV, interview tips and more.
This course can be delivered on campus to provide you with practical training in a face-to-face learning environment. It is available to study at the following locations:
- New South Wales: Sydney (The Rocks)