Everyone knows data is important. But there’s a difference between reading numbers and knowing what to do with them. Analysis is good, but there’s a lot more to data than pie charts. So how do you bridge the gap between analytics and strategy to bring the whole business on the data journey?
Marketing Analytics and Insights from RMIT Online will teach you how to read and interpret data, and (more importantly) how to use data to make strategic business decisions and leverage AI to better connect with customers. The trick is getting people to see the value in numbers. Engaging various stakeholders, even the skeptical ones. Showing them there’s a better way to do business rather than gut instinct and subjective opinion. It’s the future of marketing – and it’s pretty exciting.
Looking for a world-class education experience that you can receive from the comfort of your own home? Turn to RMIT Online!
Check out their range of online degrees or upskill faster with a short course and prepare to excel your career. With RMIT Online, you’ll build real-world skills, work closely with their respected industry partners and get the knowledge to transform your career. Being RMIT accredited means you’ll be recognised by one of the most innovative and respected technology institutions in Australia.
Studying online doesn’t mean you have to go through the learning journey solo. When you study with RMIT Online you’ll be connected with a support team and a global network of industry experts, academics and peers, who will help you every step of the way. Whether you have a technical issue, feel bogged down and need someone to talk to or struggling with an assignment - they’ve got the right people to help get you to where you want to be.
Where Will It Lead Me?
Upon successful completion of this Marketing Analytics and Insights course from RMIT Online participants will be able to:
Get comfortable using analytics (and speaking the language)
Use data to solve real-world marketing problems
Learn how to engage business stakeholders
Understand data ethics, privacy, security and ownership
Identify and interpret key industry trends
Make data analysis visually engaging
How Much Will It Cost?
A$990 GST inc.
We accept all major credit cards (Visa, Mastercard and Amex), or you can pay with your existing PayPal account.
For more information
Ready to Get Started?
Want more information about the career benefits of this course? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.