SEO specialist sample resume

This free sample resume for a SEO specialist has an accompanying sample SEO specialist cover letter and sample SEO specialist job advertisement to help you put together a winning job application.


John Rankin

227 Hatch Rd
Searchville NSW 2673
M: 0499 999 999
E: [email protected]

Professional Profile

Qualified SEO professional with solid experience in developing SEO campaigns, analytics,? SE rankings monitoring, keyword research, site auditing methods, social media optimisation and link building. A clear communicator with a background in account management and marketing, I have a passion for optimising websites to achieve business goals and a talent for improving organic SE rankings with my creative approach and thorough research and analysis.


E-Business Marketing Course
University of Newcastle (via GradSchool)
Completed: 2007


Bachelor of Business (Marketing)
APM College of Business and Communication (via Seek Learning)
Graduated: 2003

Employment History

November 2008 – Present:
SEO Consultant, Sticky Web Marketing
Charlottetown, NSW


  • Develop SEO strategies, and implement and monitor campaigns
  • Perform site analysis, keyword research and mapping, and assess link building opportunities
  • Perform competitor SEO research
  • Based on analysis, results and client feedback, continually improve and modify strategies to optimise effectiveness
  • Prepare analytics and ranking reports and present to clients and management
  • Nurture client relationships and develop relationships with new clients
  • Maintain maximum effectiveness while adhering to strict deadlines and budgets
  • Keep up-to-date with constantly changing technological and search engine trends, algorithms and ranking factors


  • Developed and managed a campaign that resulted in doubling of organic web traffic for a major clothing retailer, leading to a 120% rise in online sales
  • Was one of the key campaign developers for site optimisation for a major Australian bank
  • Helped to re-optimise several large client websites in the wake of Google Panda
January 2004 – November 2008:
Marketing Consultant, Big Note Communications
Trumper Park, NSW


  • Assisted in the development of short- and long-term marketing and SEM strategies and managed their execution
  • Assisted in providing analytics and performance reporting to management
  • Performed competitor research
  • Helped define best practice SEO and SEM procedures
  • Assisted in the development of social media strategies and optimisation campaigns
  • Managed relationships and projects for a number of key clients


  • Helped to develop and execute a comprehensive social media marketing strategy
  • Attained top 5 position in Google rankings for 80% of clients

Technical Skills

Languages: HTML, JavaScript, CSS
Tools: Microsoft Office Suite, Adobe CS5.5


Hilary Coates
Marketing Director
Sticky Web Marketing
T: (02) 9999 0000
E: [email protected]
Maggie Maynard
Managing Director
Big Note Communications
T: (02) 9999 8888
E: [email protected]
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