24 Hour Party People: How to Become An Events Manager

If you’re energised by people, thrive under pressure, and have a flair for organisation, a career in events management could be your perfect fit. Behind every standout event—whether a conference, wedding, festival or product launch—is a skilled events manager orchestrating every detail.

With Australia’s events industry back in full swing post-COVID and showing robust growth, opportunities are booming for professionals who can deliver unforgettable experiences on time and within budget. Here’s everything you need to know about working in events and how to get started in this exciting industry.

What Does an Events Manager Do?

Being an events manager is about much more than just being a “people person” or enjoying a party. It’s a high-responsibility role that demands precision, creativity and strong communication skills. Events managers are the driving force behind the planning and execution of all kinds of events—corporate, community, charity, entertainment and more.

Typical responsibilities include:

• Developing event concepts based on client goals and budgets
• Securing venues, permits, insurance, and vendors
• Coordinating speakers, entertainers, catering, staging, AV, and decor
• Managing guest lists, ticketing, and on-site logistics
• Overseeing marketing, promotions, and post-event evaluations

Whether you’re managing a three-day conference or a one-night gala, you’ll be juggling multiple stakeholders, tight timelines, and a high level of responsibility. But if you love variety and thrive in dynamic environments, it’s a deeply rewarding profession.

Is There Demand for Event Managers in Australia?

Yes—demand for events professionals is on the rise. According to the Labour Market Insights by Jobs and Skills Australia, employment for conference and event organisers is projected to grow strongly over the next five years.

This growth is being driven by increased investment in live events, business expos, community initiatives and tourism, as well as the growing importance of experience-driven marketing in the digital age.

Top Skills for a Career in Events

Events management blends strategic thinking with hands-on execution. Key skills include:

• Organisation and time management: Balancing multiple elements and tight deadlines.
• Communication: Liaising with clients, suppliers, staff, and attendees clearly and confidently.
• Creativity: Bringing concepts to life and creating unique, memorable experiences.
• Problem-solving: Thinking on your feet when challenges arise (because they always do!).
• Budgeting: Delivering high-quality events while staying financially on track.

How to Become an Events Manager in Australia

While there’s no single pathway into events management, completing a formal qualification significantly improves your employability and helps you build industry-relevant skills from the get-go.

Popular courses for aspiring event professionals include:

• Certificate III in Events
• Diploma of Marketing and Communication (with event specialisation)

These nationally recognised qualifications cover everything from venue management and logistics to marketing, risk assessment and software tools like Eventbrite, Trello, and Canva.

Real-World Experience Matters

In this industry, hands-on experience is gold. Many event management courses now include work placements or simulated projects, giving you the chance to build confidence and a portfolio before entering the workforce.

You can also boost your career prospects by volunteering at local festivals, expos or charity events. Internships, even unpaid ones, are highly regarded by employers—particularly those hosted by established organisations where you can learn from experienced professionals.

Career Outcomes and Opportunities

As an event management graduate, you could work in roles such as:

• Event coordinator or manager
• Venue or conference manager
• Marketing and promotions assistant
• Community or festival organiser
• Corporate hospitality manager

With experience, you might also branch into specialised areas like weddings, music festivals, or international business events. Many event professionals eventually run their own freelance or consulting businesses.

Why Choose a Career in Events?

It’s fast-paced, creative, and people-focused. If you’re someone who loves ticking off checklists, thrives on deadlines, and finds joy in bringing people together, it’s a career that offers both personal satisfaction and professional growth.

With flexible study options, high employment potential, and an ever-changing landscape, events management offers a dynamic pathway into a thriving sector.

Explore Your Options Today

Whether you’re just starting out, returning to the workforce, or ready for a career pivot, studying event management could be your ticket to an exciting future. Browse our event management courses to take your first step towards a rewarding career in events.