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How to Become A General Manager

24 Courses

What you need to know to become a General Manager
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Master of Business Administration (MBA+)

AIM Business School logo – StudySelect partner listing

Offering a comprehensive overview of the knowledge, skills and applications necessary to thrive in leadership and management positions in the contemporary business environment, the AIM Business School MBA+ program equips you with the skills for success.

Comprised of a total of 12 units, nine core units cover material from the Graduate Diploma in Management and Graduate Certificate in Management. You’ll study a capstone unit as part of the MBA+  including selecting three electives of your choice. Choose from a broad range of topics, tailor your electives to subject areas such as Human Resource Management, Entrepreneurship, Change Management or Consultancy, or alternatively, select a single 3-unit project option to tailor your qualification to the areas of business that you are interested in.

Elective options offered in the course may include Entrepreneurship, Mindfulness and Transformational Leadership, Human Resource Management, International Business, Innovation and Sustainability, Contract Law or Managing a Project-Based Organisation.

Offered via flexible online or a blend of on-campus and online study through AIM Business School, the course is self-paced, allowing you to complete each stage on your own schedule. The course can be completed in just 1 year or 2 years part-time, with the ability to attain the Graduate Certificate in Management in as little as 8 months part-time.

The MBA+ Gold Card, studying with AIM gives you the added benefits of

  • AIM Coaches – your coach will help you map your study plan, and recommend short courses to help you achieve your career goals.
  • Short Courses – you will have access to over 100 short courses, delivered both online and at AIM campuses, to help enhance your professional growth.
  • AIM Lounges – you will have access to workspaces around Australia where you can work, network and collaborate.

In order to help as many Australians as we can achieve the unique outcomes of our MBA, and as a direct response to the COVID-19 pandemic, AIM has created the Australian Leaders Scholarship to help people upskill and emerge from this crisis as even stronger managers and leaders.

This scholarship fund provides $500 towards each unit studied and is available for new students who begin study in the AIM Business School MBA program in the upcoming June, July, and September intakes.

To qualify for this scholarship, students must meet the existing entry criteria plus one additional year of management experience. They must also be able to demonstrate current or future impact from the COVID-19 pandemic.  Examples of this impact include, but are not limited to:

  • Reduction in work hours, salary, or earning potential
  • Loss of employment
  • Negative impact on business turnover
  • Increased uncertainty within the industry in which you work

The Fast-Track MBA

AIB logo – Australian Institute of Business

You’re a big-picture thinker with a dream unlock your potential and power your career forward. This online Master of Business Administration (MBA) course from the Australian Institute of Business (AIB) gives you the skills and connections to make it a reality.

A fully accredited qualification recognised nationally and internationally, this online Fast-Track MBA course is flexible and designed for busy working adults, with practical interactive learning, ideal for students seeking to rapidly progress their business careers and take a strategic next step. With full online delivery, sophisticated student support services and flexible intake dates, this MBA qualification is tailored for professionals looking to build in-demand new skills and relevant industry connections with a quick return on time and money investment.

In this course, you’ll build the essential business knowledge and skills required to advance your business career and enhance your employment opportunities. You’ll learn fundamental aspects of business including strategic planning, leadership, governance, risk management and human resources management, and have the opportunity to specialise your study in an advanced area relevant to your career. Choose from entrepreneurial management, finance, human resources management, marketing management, logistics and supply chain management, or undertake a generalised MBA and tailor the subjects to your needs.

In this course, you’ll learn from high-profile industry professionals with decades of experience, and tackle practical, real-world tasks that set you up with the skills required to immediately advance your career after graduating.

If you’re looking to quickly and effectively progress your career and are interested in completing an MBA program, this flexible, practical and well-regarded qualification is your next effective career step.

BSB50120

The College for Adult Learning

Diploma of Business (Operations)

We’re excited to offer students studying the Diploma of Business (Operations) (BSB50120) with the College for Adult Learning a free one-year Australian Institute of Office Professionals (AIOP) Student Membership.

By completing the Diploma of Business (Operations) (BSB50120), you’ll develop key skills in business administration, finance and communication. You’ll strengthen your ability to manage essential business operations, preparing you to move from administrative or technical roles to a leadership role in any business. The course will help you to run day-to-day operations smoothly, understand the various components of a business, and lead your team to success.

After completing the course, you’ll have skills in budgeting and payroll, people management and policy development, as well as the ability to manage all business resources, which will support you in a wide range of business roles.

You’ll develop skills in:

  • Budgeting and payroll
  • People management skills
  • Policy development skills
  • Skills to manage business operational plans
  • The ability to manage the recruitment and onboarding of new staff
  • Skills in developing, implementing and managing administration systems

Online and self-paced. This means you can choose to study on a more intense time schedule, or just fit it around your lifestyle when you can.

We provide engaging tutorials, industry-relevant assessments and work-ready learning outcomes.

BSB50120 & BSB50420

The College for Adult Learning

Double Diploma of Business (Operations) and Diploma of Leadership & Management

With this course, you’ll learn how to effectively lead people and manage team performance, manage budgets and financial plans, as well as heading up payroll and human resources functions.

You’ll be prepared to manage workplace relationships and team effectiveness to foster a positive and productive culture, manage daily workplace functions from meetings to staff payroll to ensure your business operates effectively, and you’ll have the ability to implement systems and policies to increase business efficiencies.

You’ll develop transferable business skills such as stakeholder management, critical thinking and how to communicate with influence, which you’ll need in any leadership role in organisations across multiple industries, setting you up to be a strong leader and operations manager.

What you’ll learn: 

  • Manage business operational plans
  • Manage payroll, budgets and financial plans
  • Manage people performance and team effectiveness
  • Communicate with influence and lead workplace communication
  • Stakeholder management skills

This course is online and self-paced. This means you can choose to study on a more intense time schedule, or just fit it around your lifestyle when you can.

The course can be completed in as little as 12 months with a full-time study load or in 14-16 months on a part-time study load, but can allow a 24-month standard course enrolment duration, depending on circumstances.

It incorporates engaging tutorials, industry-relevant assessments and work-ready learning outcomes.

BSB40520

BSB40120

Provider logo: Open Colleges Australia

Certificate IV in Leadership and Management and Certificate IV in Business

If you are looking to grow your career in business management, or to formalise the skills gained through previous business leadership experience, then this BSB40520 Certificate IV in Leadership and Management and BSB40120 Certificate IV in Business dual qualification from Open Colleges could be a great option.

The course is designed by industry professionals and aims at giving you all the modern and relevant leadership and management skills in demand by contemporary businesses. You will gain knowledge that is crucial to successfully managing any business through studying subjects such as how to create and coordinate business operational plans, how to apply critical thinking to work practices, how to effectively lead and facilitate business teams, how to use digital technologies to collaborate in a work environment and how to demonstrate leadership in the workplace. By the end of the course you will be well placed to effectively and efficiently manage teams and business processes in almost any sector.

As a part of this course, you will also receive a 12-month affiliate membership with the Institute of Managers and Leaders and the Australian Institute of Office Professionals (AIOP), which will give you access to a range of benefits, such as events, and online resources.

Please note: This is a fee-for-service course, it is not government funded.

BSB40520

Logo for Grow, an education or training organisation

Certificate IV in Leadership and Management

If you have recently been promoted into a leadership role, or are looking for a course that will let you acquire management skills with a view to moving to a leadership position in the near future, then this BSB40520 Certificate IV in Leadership and Management qualification from GROW Training Group could be just what you’re looking for.

This program has been meticulously crafted in collaboration with industry experts to ensure a comprehensive and relevant learning experience that is in-step with the current industry best practices. Participants will gain versatile business skills and the strategic acumen necessary to assume leadership responsibilities. You will cover the critical areas relevant to leadership and management such as how to demonstrate leadership in the workplace, how to communicate effectively as a workplace leader, how to lead and facilitate a team and how to develop and use emotional intelligence to achieve results. GROW’s approach to delivering this qualification is grounded in practicality, ensuring tangible learning outcomes and instilling skills that are immediately applicable in a professional setting.

Enrolment period is 24 months. We find our students complete the qualification in varied time frames. It really does depend on your life situation and availability. The program can be completed in a much shorter time – we would recommend aiming at completing 1 unit per month.

This program is delivered in our online learner system. You do not need to come to class, however, you will need to stay connected with your Educator and attend phone and/or web meetings to complete some of the practical components of your course. eLearning allows you the flexibility of completing your course at your own pace, at times to suit work and other life commitments. You can work on your course at anytime, anywhere supported by your industry experienced educator via telephone and email no matter where you are.

Please Note: Grow Training Group operates as a privately managed Registered Training Organisation (RTO), differing from government-run institutions such as a TAFE. Consequently, Grow does not offer government funding.

What is a General Manager

The role of a General Manager is both dynamic and rewarding, offering a unique opportunity to lead and shape the direction of an organisation. General Managers are responsible for overseeing the day-to-day operations of a business, ensuring that all departments work cohesively towards common goals. They play a crucial role in strategic planning, policy development, and the implementation of initiatives that drive efficiency and profitability. This position is ideal for individuals who thrive in leadership roles and enjoy the challenge of managing diverse teams and complex projects.

In their daily activities, General Managers engage in a variety of tasks that require strong analytical and interpersonal skills. They are tasked with setting objectives, developing policies, and providing direction to departmental managers. This involves assessing performance metrics, making data-driven decisions, and adapting strategies to meet changing market conditions. Additionally, General Managers often represent their organisations at public events, negotiations, and industry forums, showcasing their leadership and communication skills while building valuable relationships.

Collaboration is key in the role of a General Manager, as they frequently consult with various stakeholders, including senior staff and departmental heads, to discuss operational methods, resource allocation, and financial planning. They are also responsible for preparing budgets and forecasts, which are essential for guiding the organisation’s financial health. By fostering a positive workplace culture and motivating their teams, General Managers can inspire innovation and drive success across the organisation.

Overall, a career as a General Manager is an exciting pathway for those looking to make a significant impact within an organisation. With opportunities for growth and advancement, this role not only offers a chance to lead but also to develop a deep understanding of the business landscape. For individuals who are passionate about management and eager to take on challenges, becoming a General Manager can be a fulfilling and prosperous career choice.

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Career Outlook for General Manager

A career as a General Manager is both dynamic and rewarding, appealing to those who thrive in leadership roles. The median age of General Managers is around 45 years, indicating that this position often requires significant experience and expertise. Typically, General Managers work full-time, averaging about 47 hours per week, which reflects the demanding nature of the role. Most positions are permanent, providing stability and opportunities for long-term career growth.

The employment landscape for General Managers is promising, with an annual growth of approximately 1,100 new positions expected. This growth is supported by a diverse range of industries, including healthcare, manufacturing, and professional services. While the unemployment rate for this role is relatively low, the competition can be fierce, making relevant experience and qualifications essential for aspiring General Managers. As businesses continue to evolve, the demand for skilled leaders who can navigate complex operational challenges is likely to increase, making this a viable career path for the future.

On this Article

Introduction

Average Salaries

Resources

Steps to Become a General Manager

Step 1

To embark on a successful career as a General Manager, individuals typically start with a solid educational foundation. A bachelor’s degree in business administration, management, or a related field is often essential. Many aspiring General Managers also pursue advanced degrees, such as a Master of Business Administration (MBA), which can provide deeper insights into strategic management, finance, and leadership. This educational background equips them with the necessary skills to navigate complex business environments and make informed decisions.

Step 2

Experience is a crucial component in the journey to becoming a General Manager. Many individuals begin their careers in entry-level positions within their chosen industry, gradually working their way up through various roles. This hands-on experience allows them to understand the intricacies of business operations, develop leadership skills, and build a network of professional contacts. Positions such as team leader, supervisor, or department manager can provide valuable insights into the day-to-day functions of an organisation.

Step 3

Effective leadership is a hallmark of successful General Managers. Aspiring professionals should focus on honing their leadership skills through various means, such as attending workshops, seeking mentorship, and taking on leadership roles in their current positions. Skills such as communication, conflict resolution, and team motivation are vital for guiding teams and driving organisational success. Engaging in leadership training programs can also enhance their ability to inspire and manage diverse teams.

Step 4

While General Managers can work across various sectors, specialising in a specific industry can significantly enhance career prospects. Whether in healthcare, finance, manufacturing, or hospitality, gaining in-depth knowledge of industry-specific practices, regulations, and trends can set candidates apart. This expertise not only boosts their credibility but also positions them as valuable assets to potential employers.

Step 5

Networking plays a pivotal role in career advancement for General Managers. Building relationships with industry professionals, attending conferences, and joining relevant associations can open doors to new opportunities. Engaging with peers and mentors can provide insights into industry trends and best practices, as well as potential job openings. A strong professional network can be instrumental in securing leadership positions and advancing one’s career.

Step 6

The business landscape is constantly evolving, making continuous learning essential for General Managers. Staying updated on industry trends, technological advancements, and management practices can enhance their effectiveness in the role. Enrolling in professional development courses, attending seminars, and pursuing certifications can demonstrate a commitment to growth and adaptability, which are highly valued traits in leadership positions.

Step 7

Once individuals have gained the necessary experience and skills, they should actively seek advancement opportunities within their organisations or in the job market. This may involve applying for managerial roles, participating in leadership development programs, or expressing interest in promotions to senior management positions. Demonstrating a proactive approach to career advancement can significantly increase the likelihood of securing a General Manager role.

Step 8

General Managers often face complex challenges that require quick thinking and adaptability. Embracing these challenges with a positive attitude can lead to personal and professional growth. Developing problem-solving skills and the ability to pivot in response to changing circumstances is crucial for success in this role. A resilient mindset will enable aspiring General Managers to navigate obstacles and lead their teams effectively.

Step 9

Successful General Managers possess a clear vision for their organisations. They should focus on setting long-term goals and strategies that align with the company’s mission and values. This vision not only guides decision-making but also inspires teams to work towards common objectives. By fostering a culture of innovation and collaboration, General Managers can drive their organisations toward sustained success.

Step 10

After following these steps, individuals can confidently pursue the role of General Manager. This position offers the opportunity to lead teams, shape organisational strategies, and make a significant impact on business outcomes. With a combination of education, experience, and leadership skills, aspiring General Managers can thrive in this dynamic and rewarding career.

What does a General Manager do?

A General Manager plays a pivotal role in steering the daily operations of an organisation, ensuring everything runs smoothly and efficiently. Each day, they engage in a variety of tasks, from setting strategic goals and policies to overseeing departmental managers and staff. They assess the current business landscape, making quick decisions to adapt to changing circumstances, while also consulting with team leaders on operational methods, financial planning, and human resources. A significant part of their role involves preparing reports and budgets, which they present to governing bodies, and representing the organisation at official events and negotiations. With a focus on maximising profit and efficiency, General Managers are the driving force behind the success of their teams and the overall organisation.

Tasks

The role of a General Manager is pivotal in steering an organisation towards its goals. They are responsible for planning, directing, and coordinating the daily operations of a business, ensuring that all departments work harmoniously to achieve the company’s objectives. This dynamic position requires a blend of strategic thinking, leadership, and effective communication skills, making it an exciting career choice for those looking to make a significant impact in their organisation.

  • Planning and Policy Development – Establishing standards and objectives for the organisation to ensure alignment with its strategic goals.
  • Daily Operations Management – Providing direction and oversight to ensure that the organisation operates efficiently and effectively.
  • Situation Assessment – Evaluating changing circumstances and issuing directives to staff to adapt to new challenges.
  • Consultation with Department Heads – Collaborating with senior staff on operational methods, resource needs, and financial strategies.
  • Funding Authorisation – Approving budgets for major policy implementation initiatives to support organisational goals.
  • Representation – Acting as the face of the organisation at official events, negotiations, and public forums.
  • Report Preparation – Overseeing the creation of reports, budgets, and forecasts, and presenting these to governing bodies.
  • Performance Management – Selecting and evaluating the performance of senior staff to ensure effective leadership within the organisation.
  • Specialist Operations Oversight – Taking responsibility for key areas such as accounting, sales, marketing, and human resources as needed.

Skills for Success

A career as a General Manager requires a diverse set of skills that are essential for overseeing the operations of an organisation. Strong leadership abilities are paramount, as General Managers must inspire and guide their teams towards achieving strategic goals. Effective communication skills are also crucial, enabling them to liaise with various stakeholders, from employees to board members, ensuring that everyone is aligned with the company’s vision. Additionally, analytical skills are important for assessing performance metrics and making data-driven decisions that enhance efficiency and profitability.

Moreover, a solid understanding of financial management is vital, as General Managers are often responsible for budgeting and resource allocation. They should also possess problem-solving skills to navigate challenges and adapt to changing market conditions. Familiarity with industry trends and best practices can further enhance their effectiveness in this role. Overall, a successful General Manager combines strategic thinking with operational expertise, making them a key player in driving organisational success.

Skills & Attributes

  • Leadership
  • Strategic Planning
  • Financial Acumen
  • Communication Skills
  • Problem-Solving
  • Decision-Making
  • Project Management
  • Team Management
  • Negotiation Skills
  • Adaptability
  • Time Management
  • Analytical Thinking
  • Customer Focus
  • Conflict Resolution
  • Networking

Average Salaries

The average annual salary for a General Manager in Australia is around $175,000 but this varies based on qualifications and experience, so this number is only an estimation of current data.

min $0 K

max $194 K

av $175 K