Digital Marketing Courses

This course is currently 15% off if you enrol with RMIT Online by June 30, 2025

The Marketing Analytics and Insights course offered by RMIT Online is designed to empower marketing professionals with the essential skills needed to leverage data for effective decision-making. This course focuses on practical applications of marketing analytics, particularly through tools like Google Analytics, Tableau, and Adobe Analytics. Participants will learn to measure, analyse, and optimise marketing performance, ultimately enhancing their ability to drive business results through data-driven insights.

Throughout the six-week course, learners will engage in hands-on projects that involve real-world data analysis, enabling them to create comprehensive customer profiles and develop personalised marketing strategies. The curriculum covers a range of topics, including data visualisation, customer segmentation, and ethical considerations in data usage. By the end of the course, participants will be equipped to present actionable marketing tactics based on their analyses, making them valuable assets in any marketing team.

This course is ideal for early to intermediate marketers looking to advance their careers by developing analytical skills that are increasingly in demand in today’s data-driven landscape. With a focus on practical learning and industry relevance, the Marketing Analytics and Insights course prepares participants to meet the challenges of modern marketing head-on. Enquire to learn more.

Start your career in the growing UX and Web Design industry with a Diploma of UX and Web Design, delivered by Billy Blue College of Design at Torrens University Australia.

This course combines practical coding and digital media skills with the study of human-computer interaction, user behaviour and user experience, along with media theory and professional practice. During the diploma you will learn the fundamentals of digital design, including all leading software, contemporary UX practices and methodologies and the psychology behind digital interaction and decision making.

Gain industry experience on real projects

Work with real clients and tackle industry briefs to build practical experience throughout your course.

DIA-recognised course

This course is recognised by the Design Institute of Australia, giving you confidence that your education is of the highest industry standard.

Free Adobe Creative Cloud Pro licence

You’ll receive a free Adobe Creative Cloud Pro licence for the entire time you’re studying Design with us.

In a rapidly-changing business world, employers need graduates with practical experience, the ability to adapt to change and a readiness to handle big ideas. With that in mind, Ducere and Torrens University Australia are proud to offer a Bachelor of Applied Business (Marketing) that connects marketing creativity with the innovation skills of the 21st century. If you want to harness your creative skills towards professional success, then this is the degree for you!

You’ll learn the latest tools of brand development, digital strategy and campaign management. Acquire real skills in market research, content planning and digital disruption by creating bespoke marketing plans as part of your degree. Be empowered with the skills to analyse global markets, explore new strategies and collaborate with teams to create and run effective campaigns.

This Bachelor of Applied Business (Marketing) combines an immersive online learning experience with a practical and industry-relevant assessment model. Through this groundbreaking approach, you’ll be empowered with the skills to analyse global markets, explore new strategies and collaborate with teams to create and run effective campaigns.

You will develop an industry-relevant project portfolio as part of your degree, learn practical insights from cutting-edge designers and startup marketers and attend dynamic industry events with course partners including KPMG, NAB, PwC, Telstra and more. With no exams, you’ll benefit from a unique learning and assessment model focused on practical industry skills, achieved through holistic and applied assessment tasks. Complete assignments relevant to you, your current workplace and your future business. Work on meaningful case studies and innovative marketing projects. If that sounds like you enquire today, and find out why over 44% of Ducere students received a salary increase or a promotion before graduating!

The Dual Diploma of Social Media Marketing (10904NAT) and Certificate IV in Marketing and Communication (BSB40820) from College for Adult Learning is perfect for those looking to kick-start their career in digital marketing with essential social media and fundamental marketing skills.

You’ll develop social media skills to increase your online presence both organic and with paid strategies, build your brand identity on social channels and drive users to your website to become paying customers. You’ll also learn key marketing skills to provide support to internal stakeholders and the wider team to deliver marketing projects including the creation of communications plans, analysing consumer behaviour, developing content and executing marketing campaigns.

Also, you’ll learn how to:

• Identify, evaluate and take advantage of marketing opportunities by analysing market data;
• Develop social media strategies by identifying your audience, choosing the right channels;
• Establish both an organic and paid social media presence to increase brand reach and maximise returns on paid social media;
• Plan, implement and manage conversion strategies, including copywriting, web asset development, retargeting and email marketing.

The world runs on social media these days – and whether you’re an entrepreneur or a company marketing professional, you need to know the ins and outs of the online sphere! Luckily, the 10904NAT Diploma of Social Media Marketing from Australian Institute of Management (AIM) Education and Training is here to help you succeed in the world of social.

This comprehensive online diploma is Australia’s only nationally recognised formal qualification for social media marketing professionals. Throughout the course, you’ll learn everything you need to know about creating great content, nailing your company’s image and branding, and converting likes, comments and views into customers and clients. Focusing primarily on the big social media players (Facebook, Instagram, Twitter, YouTube and LinkedIn), you’ll discover how to implement savvy, successful social media marketing strategies across a variety of platforms.

Over 12 months of online study, you’ll complete nine comprehensive course units developed by global leaders in social media, which draw on real-world examples and case studies to prepare you for all the challenges the social world may throw your way. You’ll graduate with the skills and knowledge you need to seek out specialist roles in one of the world’s largest and fastest-growing sectors. So why wait? Dive in and start your brand-new career path today!

This course is delivered 100% online, requires roughly 12 hours of study per week and can be completed in 12-18 months.

Digital technologies have changed the way we work, communicate and live. Become a specialist in the field and gain valuable skills with the Graduate Certificate in Digital Marketing from UTS Online.

This course was designed with industry leaders to ensure you build skills that’ll withstand the ever-changing nature of digital marketing. Students with a background in marketing who want to upskill to be confident in data-driven marketing and learn how technology shapes consumer behaviours and branding in a digital world will be ideal for this course.

Learn from best in class digital marketers on how to lead teams and develop effective strategy, by combining contemporary digital skills with the human skills needed to adapt to the future of marketing.

Delivered 100% online, with part-time study, this course enables you to work full-time while attaining the digital marketing skills to accelerate your career.

The online Graduate Certificate in Analytics at UNSW is designed for those who see the growing number and diversity of employment opportunities where data analytical capabilities are required and where premium salaries are being offered.

Courses are delivered online in seven-week intensive blocks, which means you could graduate with a Graduate Certificate in Analytics in as little as 8 months.

The Graduate Certificate provides you with the skills employers demand, in a fast-tracked model, plus gives you a pathway to study the Graduate Diploma in Analytics and the Master of Analytics.  

The Certified AI-Powered Digital Marketing Specialist course offered by Lumify Learn is designed to equip learners with the essential skills needed to thrive in the rapidly evolving digital marketing landscape. Over a duration of 4-6 months, participants will engage in 100% online learning, gaining practical experience in key areas such as SEO, PPC, content strategy, and social media marketing, all enhanced by the latest AI tools. This course not only provides a comprehensive foundation in digital marketing but also dives into advanced AI applications, enabling students to create data-driven campaigns and optimise their marketing strategies effectively.

Throughout the course, learners will work on hands-on projects that simulate real-world marketing scenarios, ensuring they are job-ready from day one. The curriculum includes certifications in Digital Marketing Professional, Advanced AI in Marketing, and Social Media Strategy with AI, making it a robust choice for those looking to advance their careers in this dynamic field. With a focus on practical skills and emerging technologies, this course stands out as a forward-thinking option for aspiring digital marketers.

By choosing Lumify Learn, students not only gain valuable knowledge but also have the opportunity to participate in the Lumify Edge Job Placement Program, which offers additional career support and connections to industry opportunities. This course is ideal for anyone eager to explore the intersection of AI and digital marketing, providing a pathway to a successful career in a field that is set to grow significantly in the coming years. Enquire to learn more.

Learn from industry experts about the world of marketing and communications and build valuable in-demand skills!

Studying the BSB40820 Certificate IV in Marketing and Communication course online with Open Colleges will educate you in the essentials of the marketing industry, including legal considerations, consumer behaviour, market trends and networking. Learn how to work effectively within this industry with confidence and competence; understand customers and how to conduct market research to gain more insight into people and their habits; analyse consumer data and apply market profiling to campaigns, as well as digital and traditional marketing channels, how to use them, and who they best serve.

When you successfully complete your first module, you’ll get a free 12-month student membership to the Australian Marketing Institute (AMI), the industry peak body for marketing professionals in Australia.

This course can act as a pathway into further study, including the BSV50120 Diploma of Business, or 10904NAT Diploma of Social Media Marketing.

PLEASE NOTE – Open Colleges is a privately-run RTO, not government-run like a TAFE, so they cannot offer government funding. Please check eligibility requirements before beginning an enrollment with Open Colleges.

This course is currently 15% off if you enrol with RMIT Online by June 30, 2025

The Brand Experience course offered by RMIT Online is designed to empower individuals to create and implement a distinctive brand promise that resonates across all customer touchpoints. In a competitive digital landscape, this course equips participants with the skills to differentiate their brands effectively, ensuring that their messaging aligns with customer experiences. Key learning areas include developing a comprehensive brand strategy, understanding market opportunities, and creating a consistent brand presence across various digital channels.

Participants will engage with industry-relevant content, learning to critically analyse brand principles and apply them in real-world scenarios. The course is particularly beneficial for intermediate digital marketers, business owners, and leaders who aspire to adopt a brand-led approach in their operations. By the end of the course, learners will be adept at crafting a brand strategy that not only communicates their brand promise but also bridges the gap between expectation and reality in customer experiences.

With a flexible online format, the Brand Experience course allows participants to balance their studies with work and personal commitments. This course is part of RMIT’s Future Skills initiative, which focuses on equipping learners with the necessary skills for the evolving job market. Enquire to learn more about how this course can enhance your career in brand management.

Start your career in branding, digital communication and media design with this Bachelor of Communication Design qualification, delivered by Billy Blue College of Design at Torrens University Australia.

Under the guidance of industry leaders, including brand and design consultants as well as graphic designers and creative directors, this course covers strategic thinking, brand strategy, customer experience design and service design. You’ll discover the building blocks of typography and learn about idea generation, digital media, design research, information design, and more.

DIA-recognised course

This course is recognised by the Design Institute of Australia, giving you confidence that your education is of the highest industry standard.

Free Adobe Creative Cloud Pro licence

You’ll receive a free Adobe Creative Cloud Pro licence for the entire time you’re studying Design with us.

The Double Diploma of Social Media Marketing (10904NAT) and Marketing and Communication (BSB50620) from College for Adult Learning, is perfect for those looking to equip themselves with both essential social media and marketing skills.

You’ll develop high-level management skills to create marketing plans and strategies, with the hands-on skills to write persuasive content and seek new opportunities to advance your business.

In addition to essential marketing skills, you’ll learn key social media skills to increase your online presence both organically and with paid strategies, build your brand identity on social channels and drive users to your website to become paying customers.

This course is delivered in partnership with Social Media College (SMC), including some training and some support services provided by SMC on behalf of the College for Adult Learning.

You’ll learn how to:

• Identify, evaluate and take advantage of marketing opportunities by analysing market data.
• Develop social media strategies by identifying your audience, choosing the right channels for your purpose.
• Establish organic and paid social media presence to increase brand reach.
• Plan, implement and manage conversion strategies, including copywriting, web asset development, retargeting and email marketing.

Equip yourself with the skills employers demand, and fast track your way to a rewarding and dynamic career in data analytics with the online Master of Analytics at UNSW.

Through this recognised course, you’ll develop highly technical programming-language and cloud-based-systems skills to become an expert in the design and implementation of successful organisational change programs. You’ll have the opportunity to integrate your knowledge and skills acquired throughout the program in a professional context by collaborating on an industry project in your capstone course.

Gain the skills to take complex information and translate it into simple and powerful data stories that influence stakeholders, while also learning to navigate the ethical dilemmas of data.

Depending on your career goals, you can tailor your program studies with a specialisation in either General Analytics or Marketing Analytics.

Designed with the busy individual in mind, this 100% online course allows you to learn each subject in seven-week blocks. This allows you to study in an accelerated manner, and graduate in as little as two years while working full time.

Are you an aspiring growth marketer? The Certified Digital Marketing Professional course from Lumify Learn has a focus on digital marketing skills and includes valued and globally recognised certifications from the Digital Marketing Institute (DMI) and Google, the undisputed market leader in digital advertising.

This course will take 3 months to complete (with no prerequisites), and will help you develop in-demand skills, positioning you for a rewarding career in marketing.

Marketing drives business growth, and the Certified Digital Marketing Professional course will equip you with the knowledge and skills to contribute to business success. Gain theoretical knowledge and practical know-how to run successful growth marketing programs using the latest tools, plus the ability to analyse and optimise campaign performance.

This course covers all the fundamentals including quantitative and analytical skills, technical skills, qualitative research, copywriting, storytelling, channel acquisition and program management to make you a master of growth. You’ll also learn about customer success, front end development and marketing automation to help you become a complete growth hacker.

This course is currently 15% off if you enrol with RMIT Online by June 30, 2025

RMIT Online’s Digital Marketing Strategy course provides professionals with the skills and tools to design and implement effective marketing strategies. This program explores key elements such as the marketing mix, campaign objectives, and the different stages of the marketing funnel – awareness, consideration, conversion, and retention. Through real-world applications, participants will learn how to build brand awareness, attract customers, and drive engagement for business growth.

Throughout the six-week course, learners will engage in hands-on projects that involve creating a multi-channel marketing strategy, developing audience personas, and mapping customer journeys. The curriculum is designed to cater to a diverse audience, including junior marketing professionals, entrepreneurs, and mid-senior managers from non-marketing backgrounds. With the support of industry experts and a dynamic community of learners, participants will gain valuable insights into customer behaviour, SEO strategies, and social media campaigns, ultimately preparing them for success in the evolving digital landscape.

RMIT Online is committed to fostering lifelong learning, offering flexible pathways that align with individual educational goals. By completing this course, participants will earn an RMIT credential, which can be validated and shared on social media platforms. Enquire to learn more about how this course can enhance your digital marketing skills and career prospects.

The Dual Diploma of Social Media Marketing (10904NAT) and Certificate IV in Entrepreneurship and New Business (BSB40320) from College for Adult Learning is perfect for those wanting to gain essential social media skills to boost brand awareness and business growth.

With a strategic combination of essential business and social media marketing skills, you’ll have the tools to successfully position your business online.

In the Social Media Marketing Diploma, you’ll develop key social media marketing skills to increase your social presence, generate website traffic, and convert them into paying customers.

This course is delivered in partnership with Social Media College (SMC), including some training and some support services provided by SMC on behalf of the College for Adult Learning.

You’ll learn skills in:

• Developing social media strategies by identifying your audience and choosing the right channels for your purpose.
• Establishing both an organic and paid social media presence to increase brand reach and engagement.
• Developing business plans and business proposals to achieve stakeholder buy-in.
• Establishing skills in legal and risk management for new business ventures to ensure the business is prepared for possible challenges.