The Dual Diploma of Social Media Marketing (10904NAT) and Certificate IV in Entrepreneurship and New Business (BSB40320) from College for Adult Learning is perfect for those wanting to gain essential social media skills to boost brand awareness and business growth.
With a strategic combination of essential business and social media marketing skills, you’ll have the tools to successfully position your business online.
In the Social Media Marketing Diploma, you’ll develop key social media marketing skills to increase your social presence, generate website traffic, and convert them into paying customers.
This course is delivered in partnership with Social Media College (SMC), including some training and some support services provided by SMC on behalf of the College for Adult Learning.
You’ll learn skills in:
- Developing social media strategies by identifying your audience and choosing the right channels for your purpose.
- Establishing both an organic and paid social media presence to increase brand reach and engagement.
- Developing business plans and business proposals to achieve stakeholder buy-in.
- Establishing skills in legal and risk management for new business ventures to ensure the business is prepared for possible challenges.