Social Media Marketing Courses

This course is currently 15% off if you enrol with RMIT Online by June 30, 2025

RMIT Online’s Digital Marketing Strategy course provides professionals with the skills and tools to design and implement effective marketing strategies. This program explores key elements such as the marketing mix, campaign objectives, and the different stages of the marketing funnel – awareness, consideration, conversion, and retention. Through real-world applications, participants will learn how to build brand awareness, attract customers, and drive engagement for business growth.

Throughout the six-week course, learners will engage in hands-on projects that involve creating a multi-channel marketing strategy, developing audience personas, and mapping customer journeys. The curriculum is designed to cater to a diverse audience, including junior marketing professionals, entrepreneurs, and mid-senior managers from non-marketing backgrounds. With the support of industry experts and a dynamic community of learners, participants will gain valuable insights into customer behaviour, SEO strategies, and social media campaigns, ultimately preparing them for success in the evolving digital landscape.

RMIT Online is committed to fostering lifelong learning, offering flexible pathways that align with individual educational goals. By completing this course, participants will earn an RMIT credential, which can be validated and shared on social media platforms. Enquire to learn more about how this course can enhance your digital marketing skills and career prospects.

The Dual Diploma of Social Media Marketing (10904NAT) and Certificate IV in Marketing and Communication (BSB40820) from College for Adult Learning is perfect for those looking to kick-start their career in digital marketing with essential social media and fundamental marketing skills.

You’ll develop social media skills to increase your online presence both organic and with paid strategies, build your brand identity on social channels and drive users to your website to become paying customers. You’ll also learn key marketing skills to provide support to internal stakeholders and the wider team to deliver marketing projects including the creation of communications plans, analysing consumer behaviour, developing content and executing marketing campaigns.

Also, you’ll learn how to:

• Identify, evaluate and take advantage of marketing opportunities by analysing market data;
• Develop social media strategies by identifying your audience, choosing the right channels;
• Establish both an organic and paid social media presence to increase brand reach and maximise returns on paid social media;
• Plan, implement and manage conversion strategies, including copywriting, web asset development, retargeting and email marketing.

The world runs on social media these days – and whether you’re an entrepreneur or a company marketing professional, you need to know the ins and outs of the online sphere! Luckily, the 10904NAT Diploma of Social Media Marketing from Australian Institute of Management (AIM) Education and Training is here to help you succeed in the world of social.

This comprehensive online diploma is Australia’s only nationally recognised formal qualification for social media marketing professionals. Throughout the course, you’ll learn everything you need to know about creating great content, nailing your company’s image and branding, and converting likes, comments and views into customers and clients. Focusing primarily on the big social media players (Facebook, Instagram, Twitter, YouTube and LinkedIn), you’ll discover how to implement savvy, successful social media marketing strategies across a variety of platforms.

Over 12 months of online study, you’ll complete nine comprehensive course units developed by global leaders in social media, which draw on real-world examples and case studies to prepare you for all the challenges the social world may throw your way. You’ll graduate with the skills and knowledge you need to seek out specialist roles in one of the world’s largest and fastest-growing sectors. So why wait? Dive in and start your brand-new career path today!

This course is delivered 100% online, requires roughly 12 hours of study per week and can be completed in 12-18 months.

Digital technologies have changed the way we work, communicate and live. Become a specialist in the field and gain valuable skills with the Graduate Certificate in Digital Marketing from UTS Online.

This course was designed with industry leaders to ensure you build skills that’ll withstand the ever-changing nature of digital marketing. Students with a background in marketing who want to upskill to be confident in data-driven marketing and learn how technology shapes consumer behaviours and branding in a digital world will be ideal for this course.

Learn from best in class digital marketers on how to lead teams and develop effective strategy, by combining contemporary digital skills with the human skills needed to adapt to the future of marketing.

Delivered 100% online, with part-time study, this course enables you to work full-time while attaining the digital marketing skills to accelerate your career.

The Certified AI-Powered Digital Marketing Specialist course offered by Lumify Learn is designed to equip learners with the essential skills needed to thrive in the rapidly evolving digital marketing landscape. Over a duration of 4-6 months, participants will engage in 100% online learning, gaining practical experience in key areas such as SEO, PPC, content strategy, and social media marketing, all enhanced by the latest AI tools. This course not only provides a comprehensive foundation in digital marketing but also dives into advanced AI applications, enabling students to create data-driven campaigns and optimise their marketing strategies effectively.

Throughout the course, learners will work on hands-on projects that simulate real-world marketing scenarios, ensuring they are job-ready from day one. The curriculum includes certifications in Digital Marketing Professional, Advanced AI in Marketing, and Social Media Strategy with AI, making it a robust choice for those looking to advance their careers in this dynamic field. With a focus on practical skills and emerging technologies, this course stands out as a forward-thinking option for aspiring digital marketers.

By choosing Lumify Learn, students not only gain valuable knowledge but also have the opportunity to participate in the Lumify Edge Job Placement Program, which offers additional career support and connections to industry opportunities. This course is ideal for anyone eager to explore the intersection of AI and digital marketing, providing a pathway to a successful career in a field that is set to grow significantly in the coming years. Enquire to learn more.

This course is currently 15% off if you enrol with RMIT Online by June 30, 2025.

Explore the world of content and social media marketing with the Content and Social Media Marketing course from RMIT Online. This course focuses on developing practical skills, tools, and tactics for small to medium business owners, entrepreneurs, and junior marketers to launch and scale successful startups and businesses. Participants will learn how to increase content and social media engagement, set marketing goals aligned with business objectives, generate quality content, and measure marketing success. The course also covers social listening, community management, and customer pain point alleviation.

This course is ideal for those looking to enhance their digital marketing skills and stay relevant in the fast-evolving industry. Participants will walk away with a comprehensive content and social media marketing plan, as well as produce tangible marketing assets like blogs, video plans, or social media ads. The course can be taken standalone or as part of a bundle with Graphic Design or Brand + Content Marketing courses.

The Double Diploma of Social Media Marketing (10904NAT) and Marketing and Communication (BSB50620) from College for Adult Learning, is perfect for those looking to equip themselves with both essential social media and marketing skills.

You’ll develop high-level management skills to create marketing plans and strategies, with the hands-on skills to write persuasive content and seek new opportunities to advance your business.

In addition to essential marketing skills, you’ll learn key social media skills to increase your online presence both organically and with paid strategies, build your brand identity on social channels and drive users to your website to become paying customers.

This course is delivered in partnership with Social Media College (SMC), including some training and some support services provided by SMC on behalf of the College for Adult Learning.

You’ll learn how to:

• Identify, evaluate and take advantage of marketing opportunities by analysing market data.
• Develop social media strategies by identifying your audience, choosing the right channels for your purpose.
• Establish organic and paid social media presence to increase brand reach.
• Plan, implement and manage conversion strategies, including copywriting, web asset development, retargeting and email marketing.